Media Kit
561K+ followers. 62M+ views.
Real builds, real audience.
Core audience: male, 25 to 54, predominantly US and Europe.
What one placement typically delivers: 71,712 views on a YouTube video, 21,046 views on an Instagram reel. Median over the last 12 months, so half do better. Lifetime totals above, except Facebook which publishes none.
About Jesper
Jesper is a Danish woodworker and maker who went from hobbyist to full-time creator in under two years. His content is storytelling-driven, built around workshop builds, outdoor projects, and honest craft rather than trends. That approach has earned a loyal, highly engaged global community of makers, DIY enthusiasts, and craft lovers.
Featured Videos
Proven performance. These videos show what resonates with the audience.

Before the Fancy Tools... There Were Pallet Blocks
7.5M views

This Video Will Change How You See Wood. I Promise.
6.6M views

Beginner to full-time woodworker in 2 years
4.3M views

I made a coffee table from this. Sold for $1599
3.0M views

Idiot YouTubers Are Destroying Their Houses
1.6M views

How to take a pallet apart without breaking it
1.5M views
What the Audience Says
Real comments from real viewers. This is the kind of connection the content creates.
Came for drama, stayed for a genuine story
βI thought I was just going to watch my usual youtuber explaining how other youtubers and influencers were destroying houses pretending to be flipping... but I watched a youtuber destroy his house because it had to be fixed. Came for drama, stayed for a genuine story, and something of value was gained.β
You made all that stress go away
βBeing a veteran going through a tornado of stress, depression and over worked/hardly paid the past couple of years, you made all that go away throughout this video. I have never heard of you before this video but you have now got a life long follower. Thank you for such inspiration, positivity and raw openness that you have shared with the world.β
90 minutes flies by
βSure. You see that hour and a half runtime and think, No Way! Spend the time! Spend the time!β
Curiosity to subscriber in one video
βI came because of curiosity, stayed because of the soundtrack and ended subscribing because of the quality. Nice woodworking.β
45 years in the trade, and this impressed me
βDude I have been a cabinet maker for 45 years, this is one of the coolest table tops I have ever seen, from a fellow craftsman, well done.β
Inspired me to start building
βI just wanna say this build inspired me to start building my own furniture, and I'm currently in the process of making my first coffee table. Much love manβ
Core audience: male, 25 to 54, predominantly US and Europe.
Primary demographics across all platforms.
Gender
Male 88.6%
Female 11.1%
Age Distribution
Top Countries
Platform Breakdown
YouTube @jespermakes
362K
Subscribers
134
Total Videos
44.6M
Total Views
71.7K
Median Video (12mo)
6.1%
Engagement
View details
YouTube In The Rough
10K
Subscribers
24
Total Videos
913K
Total Views
8.0%
Engagement
Top 5% engagement rate
View details
Instagram @jespermakes
124K
Followers
303
Posts
16.9M
Total Views
21K
Median Reel (12mo)
4.7%
Engagement
635K
Lifetime Likes
View details
TikTok @jespermakes
44K
Followers
132
Videos
2.6%
Engagement
View details
Facebook Page
21.7K
Followers
1.8M
Video Views (28d)
121,874
Engagements (28d)
86
Posts 2026
Went daily in August. Past 10K followers, views up 25x in a week
View details
Brand Partners
Trusted by leading brands in tools, craft, and technology.
Ambassador for
Repeated collaborations

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Reach out to discuss partnerships, sponsored content, or collaborations.
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